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Meet Ericka Y Slaton

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Journalist turned Army Wife,
SAHM of 4 & Product Brand Expert

I actually went to college to become a Sports Journalist, but after a bad work experience, I moved into the Digital Marketing space. I quickly realized that Branding was essential for me to effectively do any form of marketing for a business.

 

My journey into entrepreneurship started January 2018, as a single mom, going through a divorce, living at my mom's house. I was dead set on being a stay at home mom and spending as much time with my son as possible, so starting my own business made sense.

 

But I did it wrong...

 

With my desire to help new entrepreneurs, in any industry, and at an affordable rate, I was overworked, underpaid and just plain tired.

 

My life started to change when I started focusing on a specific audience that I wanted to help. It got even better when I stopped comparing myself to others in my industry and stepped into my own purpose and authenticity. 

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One of the differences between me and other Brand Experts is they don’t know what it’s like to build a physical, product business, and they don’t specialize in helping product businesses. 

Although I'm a one-woman band, Slaton Creative Studios is comprised of several different studios: Photography, Videography, UGC/Collaborations, Graphic Design, Branding, and Packaging.

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